Etsy unveils major Christmas decorating trends for 2021


The holiday season is upon us and Etsy has just unveiled its top Christmas trends for 2021, including a range of inspiring themes for your home to add some sparkle to the season.

This year, a wide range of themes are popular with buyers, from bold color palettes to beautiful tabletop landscapes as well as decorations with an organic influence.

Dayna Isom Johnson, Etsy’s trend expert, said: “Unexpected color palettes, bold accessories and social media-worthy tabletop landscapes are bringing self-expression to the fore this year.

“This holiday season, shoppers are choosing to celebrate with intention, while finding new ways to make traditions shine.

So if you’re already looking ahead and wondering how to add Christmas magic to your home this winter, check out these themes for inspiration.

1.Expanded color palette

    Buyers put the ‘bright’ back into the ‘happy and bright’ and adopt a playful decoration that celebrates self-expression and shows us that there is no right or wrong way to celebrate this season.

    From colorful baubles to the shiny wooden Christmas tree, check out the product gallery below for inspiration.

    2. Bold and vintage brooches

    From beaded and embroidered to studded with pearls and floral inspiration, vintage brooches are making a major resurgence as a party style staple and shoppers are quickly hooking on them.

    Pro tip! Complete your holiday gift wrap with a vintage brooch for a waste-free alternative knot. At Prima, we’re big fans of the two pieces below.


    Vintage brooch


    £ 11.99


    Mistletoe brooch

    Amelia and Bradley

    £ 22.00

    3. The arrangement of the table in all simplicity

    To set the stage for memorable meals together, shoppers are looking to create stunning table landscapes this year, and many have already started planning their spreads – with cutlery searches up 72%, table settings up. 27% and 19% paper towels.

    And this year, Etsy’s Creative Sellers Host makes it easier than ever to build elevated dinner tables with table decorating kits that not only take the stress and hassle out of decorating, but also invite buyers to express their personal style.

    4. Checkerboard prints

    A trend we’ve seen all year round, checkerboard prints still hold up well for the holidays, unexpectedly showing up in gifts and decor.

    Searches for checkerboard prints increased 37%, and Etsy sellers predict that interest will continue to rise as shoppers find new ways to showcase this classic pattern for the holiday season.


    Durable Linen Knit Project Bag


    £ 46.00


    Indigo gingham linen dress

    5. Organic influences

    As many have spent the past year turning to nature for a sense of calm and escape, it’s no surprise that Christmas decor draws on organic influences this season – with decor research from mushrooms up 366%, dried flower wreaths up 68%, woodland creature ornaments up 33%, and rustic or wooden holiday items up 30%.

    The Etsy seller also predicts that coastal elements – like driftwood and seashell accents – along with mountain landscape designs will take center stage for buyers looking to incorporate this nature-inspired trend into their homes.

    For more inspiration, you can check out the Christmas decorations John Lewis has on offer ahead of the holiday season or start shopping early with Prima’s best guide to Christmas toys.

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